Personal Injury Clients and Initial Lawyer Consultations:
Things You Should Know About First Impressions

lawyer consultation

In the legal field, particularly for personal injury attorneys, the initial client – lawyer consultation with a client can set the tone for the entire relationship. At RTM Law, we’ve always believed in the power of first impressions. This belief was further reinforced by a recent customer experience study conducted by our Business Operations Manager, Azin Montakab, targeting Southern California residents.


Our study, which garnered 200 survey responses, revealed three key insights that are now central to how we operate at RTM Law. These insights are not just shaping our approach but are also revolutionizing the way personal injury law is practiced.

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The Importance of the Initial Consultation with a Lawyer

The qualities that clients expect from their attorneys are:

Contrary to common belief, our study found that cost, while significant, is not the primary factor in a client’s decision to hire an attorney. The initial lawyer consultation call, usually a highly stressful moment for a client, carries more weight. This finding aligns with broader customer experience research – the first impression an attorney makes is crucial. At RTM Law, led by Ramin Montakab, we ensure that every initial and free lawyer consultation is handled with the utmost empathy, professionalism, and clarity.


During the initial lawyer consultation, we strive to provide our clients with a sense of security, clarity, and trust. We focus on building an open dialogue with our clients to better understand their specific needs and develop tailored solutions for their legal matters. We also emphasize the importance of creating transparency about the firm’s fee and ensure that our clients are always aware of any risks or costs associated with taking action.

Client Expectations from Lawyer Consultations: Experience Quality Over Legal Fees

First impressions have a lasting impact on client experience. Above cost and billing transparency, the consultation experience seems to be the most important quality when choosing a lawyer.

  • 56% consultation experience
  • 50% attorney’s fee or contingency fee
  • 36% billing transparency (what they expect to pay)

Clients expect certain qualities and skills in their attorney, often more than the cost factor. Successful attorneys demonstrate these qualities as early as the first consultation with a lawyer, but having data to back this up reinforces our commitment to best practices.


At RTM Law, we focus on these expectations to ensure that our clients feel heard, respected, and confidently represented right from the start. Free consultations are great; but working with the right lawyer who truly listens and gives tailored information and advice is more valuable.


Our relationships with clients are the foundation of our practice. We strive to build strong, lasting attorney-client relationships by understanding their goals, objectives, and needs. We also make sure that clients understand all of the options available to them so they can make informed decisions about their legal strategy.

The Power of Referrals and Digital Presence

When it comes to finding an attorney, clients are likely to rely more on:

Referrals remain a cornerstone in the legal industry. Positive feedback from another lawyer, judge, client or referral source can be invaluable in building a strong reputation.


Our research also confirms that past reviews significantly impact a client’s decision when they find the right lawyer. This insight led us to bolster our digital marketing efforts and develop a robust SEO strategy. Interestingly, while social media presence wasn’t a significant factor in our study, industry trends suggest its growing importance.


RTM Law is exploring innovative platforms like TikTok and Instagram Reels to reach and engage with a broader audience in need of legal advice.

Statute of Limitations for Government Cases

The statute of limitations for government cases may also be affected by the “discovery of harm” rule. Generally, if the injury was caused by a governmental agency or employee, you may have up to one year from the date of discovery in which a lawsuit must be filed. However, in some states the statute of limitations may have an extended deadline depending on the type of case and circumstances surrounding it.


It is important to speak with a personal injury attorney as soon as possible after discovering your injury to determine how much time you have to pursue legal action and protect your rights. An experienced attorney can review the facts of your case and advise you on the best course of action.

Implementing Insights for
a Client-First Lawyer Consultation

client first lawyer consultation

At RTM Law, these insights have become a guiding light. We’re implementing strategies that focus on personalizing the client experience during the consultation with a lawyer and using software that supports this vision. Our goal is to gain the trust of our clients even before they sign with us.


Our initiative to conduct this customer experience study was met with skepticism by some in the legal community. However, the results have been eye-opening. It emphasizes that regardless of the industry, understanding customer needs and expectations is vital. Whether it’s purchasing running shoes or hiring a personal injury attorney, the experience matters as much as, if not more than, the product or service itself.

Meeting with the Attorney:
What to Ask a Lawyer Before You Hire Them

When you are considering hiring a lawyer, take into account not just the legal knowledge and experience they have, but also how well their brand voice resonates with you. Ask them questions about how they plan to keep you informed throughout the process and what methods they use for communication. Inquire about the strategies they employ when dealing with opposing counsel, as well as any technology or software solutions that will help support your case.


Asking questions like these will ensure that you’re getting an accurate understanding of who your attorney is and their approach to practicing law.

Ramin Montakab and RTM Law Firm:
A Commitment to Excellence

RTM Law is not just another law firm. Led by Atty. Ramin Montakab, we are a team dedicated to redefining the client-attorney relationship. Our approach is client-centric, ensuring that from the very first interaction, our clients know they are in good hands. We believe in making every client feel valued and understood, which is why we’re constantly refining our processes based on client feedback and industry best practices.


We recognize that delivering quality results is essential for ensuring our clients’ success. To do this, we draw on the expertise of all members of our team — attorneys, case managers, paralegals, executive staff — to provide quality legal services efficiently and effectively while remaining cost conscious.


From pre-litigation strategies to courtroom representation or alternative dispute resolution techniques, RTM Law has the resources and experience to tackle any legal challenge. We are passionate about representing our clients’ interests with integrity, transparency, and respect.


With RTM Law to handle your case, you can have peace of mind knowing that no stone will be left unturned in pursuit of successful results.

Find the Right Personal Injury Lawyers Who Provide Caring, Authentic, and Free Legal Consultation

Our commitment to excellence is not just about winning cases; it’s about creating positive, lasting impressions from the very first call and then beyond the initial consultation.


At RTM Law, we understand the power of first impressions and are dedicated to ensuring that every client feels this from the moment they reach out to us. By focusing on these key insights, we are setting a new standard in personal injury law, one client at a time.

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